Roman Vanivskyi

Roman Vanivskyi

Product Lead

Lviv, Ukraine

Roman works at the intersection of aesthetics and functionality in design and development. His eye for branding/graphic design, love of complex systems and details are the perfect combination of skills for his work at Cantilever. With a depth of experience in systems and branding design, his goal is to work with our team to create a unique and highly accessible experience for end-users, bringing an unparalleled level of value to our clients. He is currently based in Lviv, Ukraine.

More Articles by Roman

AI Search Optimization: 12 GEO Fixes That Make Your Website Easier to Crawl, Understand, and Cite

Roman Vanivskyi

If GEO still feels abstract, start here. These 12 practical fixes will make your website easier for ChatGPT, Google AI Overviews, Claude, Perplexity, and other answer engines to crawl, understand, trust, and cite.

How to Show Up in ChatGPT and Google AI Overviews

Roman Vanivskyi

Showing up in ChatGPT Search and Google AI Overviews is not mainly about rankings. It is about whether your site gives AI systems clear, trustworthy, technically accessible evidence they can retrieve, use, and cite.

GEO vs. SEO: What Website Owners Need to Change for AI Search

Roman Vanivskyi

GEO does not replace SEO, but it does change what strong optimization looks like when visibility depends on AI-generated answers as well as search rankings. This guide explains what stays the same, what changes, and what website owners should do next.

What Is GEO? A Practical Guide to AI Search Optimization

Roman Vanivskyi

GEO is one of the fastest-rising terms in AI search, but the language around it is still messy. This guide explains what GEO means, where the term came from, how it relates to SEO and AEO, and what website owners should actually do with it.‍

How to Optimize for AI Search: A Practical Guide to GEO, ChatGPT, Perplexity, Claude and Google AI Overviews

Roman Vanivskyi

AI search is changing how people discover websites. This guide explains what GEO actually is, how AI search works across major platforms, and what website owners should change to become better source material.

Digital Hospitality

Better Site Conversion Hiding in Plain Sight - UI Animation

Roman Vanivskyi

First impressions matter. Thoughtful motion reduces friction, builds trust, and boosts conversions. Used right, it guides users and enhances clarity from the first click.